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Spring 2010 eNewsletter

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Ownership Is Key At Ouachita Baptist University

Libraries know that purchasing microform is an investment in long-term collection development that offers a wide range of unique advantages over electronic research options.

"Owning microform is extremely important to our library," says Ray Granade, Director of Library Services, Riley-Hickingbotham Library, Ouachita Baptist University, Arkadelphia, AR. "Microform provides a huge advantage over electronic products because we are able to access information whether or not the Internet is up. I can quickly help patrons find the information they want."

When a library purchases microform, it's providing patrons with a unique, extremely detailed look at cover-to-cover periodical content. Says Granade, "researchers are able to physically compare articles in ways that electronic products don't allow."

And giving patrons the highest level of research materials available is something Riley-Hickingbotham Library always strives to do, according to their long-time NA Publishing Account Representative, Jeff Sabo. "They are keeping to their mission of providing excellent service through continually obtaining the materials their scholarly customers need. By providing the customers with microform, it allows the library to own periodical titles in the context in which they were published–advertisements and photographs included–which may not be the case with other formats," says Sabo.

Unlike electronic resources, where titles appear and disappear monthly, your microform content becomes a permanent, ongoing part of your collections. And, you can count these titles as "owned" by the library to meet accreditation requirements–something you can't always do with "leased' data.

"It didn't make sense to be at the mercy of a company that may or may not continue to offer certain titles or coverage years because they start to run out of server space or just discontinue a title," says Granade. "With microform, we own the title and have perpetual access to it."

To learn more about the benefits of microform, CLICK HERE.
 

Fill the Gaps and Save $ With Our Three New Collections!

NA Publishing is now offering 20% off three exciting new microform collections–Medical, Popular Culture, and Environment and Resource Management–giving you a great opportunity to fill in the gaps of your collection and expand your library's resources.

"These three new collections cover some of today's most popular subjects," says Peggi Clark, Director, Periodicals & Publisher Relations. "Researchers will be able to quickly access information in these areas that they may not be able to find online. And libraries will get the benefit of owning a wealth of archival information without it putting a strain on storage space or future budget concerns."

Medical
Microform from NA Publishing gives your library's users fast, easy access to the archival medical information they need, with cover-to-cover archival access not only to top medical journals like JAMA and The Lancet, but to specialty titles as well–including titles that aren't available in online databases.

Popular Culture
Popular culture-themed periodicals in microform provide a unique look at our culture through articles and images that span the decades. Periodicals such as Life, Vogue, Forbes, Cosmopolitan, and many others give a snapshot of life during a certain era and put events and articles in context based on the culture of the times.

Environment and Resource Management
Environment and Resource Management is one of today's hot topic areas in both scholarly and day-to-day life. With the growing awareness and concern all over the world about the environment, environmental studies is becoming an extremely important and timely discipline.

You Buy It, You Own It
When your library purchases microform from NA Publishing, you invest in long-term collection development. Unlike electronic resources, where titles appear and disappear monthly, your microform content becomes a permanent, ongoing part of your collection.

For More Information
To learn more about these three new collections, CLICK HERE.
 

A New Way to Maintain the Roots of Your Microfilm Collection

You count on Periodicals in Microfilm because they are reliable, space-saving, and long-lasting. And researchers depend on Periodicals in Microfilm to provide access to complete, cover-to-cover content, offering a unique snapshot of life during a certain era and putting events, articles, and advertisements in context based on the times.

As your library has changed and grown, Periodicals in Microfilm have formed the "roots" of your collection. And now we'd like to introduce you to the Arbor Club, a new way to nurture and maintain that strong foundation.

Arbor Club Offers Valuable Benefits and Cost Savings
The Arbor Club is a program from NA Publishing offering membership benefits for qualifying libraries which renew their microform title subscriptions each year at 100%. Benefits for member libraries include:

  • FREE shipping and handling on all microfilm, including any additional subscriptions or backfiles you may add throughout the year
  • FREE replacement reels for any microfilm delivered while your library is a member of the Arbor Club
  • 20% OFF any periodical backfile orders. We've recently introduced special microfilm collections, like Medical and Popular Culture, with titles available at a 20% discount. Exclusively for Arbor Club members, all periodical title backfiles will be available at this special collection discount (20% discount may not apply to certain 3rd-party titles–please check with your Account Sales Executive for details.)

And, as always, you'll have the benefit of NA Publishing's quality Customer Service staff–a group that brings a combined experience of over 100 years of helping libraries and librarians build the best collections possible.

"The Arbor Club is a unique program that we created to help libraries maintain their strong Periodicals in Microfilm collections," explained Jeff Moyer, NA Publishing Executive Vice President. "Libraries own microfilm, and can provide perpetual access to these titles without additional cost–a huge advantage in today's economy. The Arbor Club adds even more value by providing additional cost-savings that will further ease budget strains."

For more information on the Arbor Club and to find out if your library is eligible for membership, contact your Account Sales Executive at 800-420-6272 or email us at info@napublishing.com.


Interested in learning more about the latest news about microform from NA Publishing? CLICK HERE to email a Customer Service Representative.

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